Archive for category: Customer Experience

Customer Experience Management in 2013: Three perspectives on a maturing discipline

Five years after starting this blog I have recently spent some time thinking…

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A closer look at Apple’s Pricing Strategy

Apple is doing a lot of things right. Design, Supply Chain, Retail. Ryan…

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The Google Project Glass Style Problem

Desireability is a key characteristics of successful products – it’s not enough…

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Customer-Centric Innovation with Storyboarding: The AirBnB Way

Storyboards are known from the world of movies and are only rarely connected…

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The Traits of Great Customer Experience Leaders

Are leaders and managers who are working in the customer experience domain different…

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The Encyclopedia of Human-Computer Interaction: Disruptive Innovation

“Knowledge wants to be Free” – this is the fundamental idea behind the Encyclopedia…

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The Zero Moment of Truth: A Free Ebook by Google

Moments of truth make or break a customer’s experience. These critical moments…

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The upside of the financial crisis: The emergence of banking innovations

The financial crisis has at the end of 2011 become a global concern again and…

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Latest Innovations for Tracking Retail Shoppers

Tracking consumers online has already become a standard practice and with the…

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The customer experience in Apple retail stores

Ron Johnson, former senior VP for retail at Apple and CEO of J.C.Penney, has…

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Customer Journeys: An Introduction

A definition of Customer Journeys

Customer Journeys are an essential…

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How Google and Facebook might lose their edge by selling out their users

I am not a big fan of doom saying and predicting the demise of two of the…

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How Organizational Silos created an User Experience Deadlock at Microsoft

Microsoft gets a lot of heat for the purported lack of quality, usability and…

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Celebrating Customer Experience: Apple Retail 10th Anniversary Poster

Apple recently celebrated the 10th anniversary of opening its first retail…

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Share-Engage-Connect: Impressions from the 3rd Customer Experience Forum in Berne, Switzerland

Share-Engage-Connect: This is the vision of the Customer Experience Forum, a conference that is organized twice a year by Zurich based Customer Experience Consultancy Stimmt AG and Swisscom, Switzerlands No. 1 telecommunication company. The idea behind this event is simple: an exclusive conference for customer experience pioneers to share knowledge, engage in discussions and connect with each other to further develop their knowledge about customer experience management and design thinking.

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Three Patterns to Manage Customer Experience in an Organization

One of the major questions when companies start to follow a customer experience…

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Join the 3rd Customer Experience Forum in Bern, Switzerland

Swisscom and Stimmt…

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Invitation to participate in the Customer Experience Forum in Bern, Switzerland

The idea of customer experience management is gaining momentum in Switzerland…

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Customer Experience Labs: Reflections on 2009 and an outlook on 2010

The New Year is still young I would like to use this post to reflect on the…

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The Struggle between Short-Term Profits and Remarkable Customer Experiences

If you are working at the interface with customers you have probably been…

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Remarkable customer experiences with good enough products

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Are you still serving your customers or do you already “Wow” them? The Elements of Wow Experiences

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The Difference Between Staged And Real Customer Experiences

Have you ever wondered why GMs top-management never understood why their…

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Amazon CEO Jeff Bezos explains Customer Experience

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Strategien zur Gestaltung des Kundenerlebnisses: Die Ritz-Carlton Philosophie vs. die IKEA Philosophie

This is the German translation of the article “Customer…

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The one thing you need to know about creating a remarkable retail shopping experience

Every retailer has at some point thought about the design of his retail stores…

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Patients watching many medical TV series are less satisfied with patient experiences in hospital

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INSPIRE: Insights from the Adobe Experience Design team

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DMI Review: Unleashing the Power of Design Thinking at IBM

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The Importance of Sound Design for a remarkable Customer Experience

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