Archive for category: Ideas

Satisficing: The cognitive bias that prevents us from making the best decision

What is the difference that makes us select only a good enough solution instead…

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Group Brainstorming vs. Thinking in Solitude: Where do breakthrough ideas come from?

Which environment…

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DuckDuckGo and the opportunity of a better search experience

Google has become the dominant search engine not just because it provided the…

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Dieter Rams, Ten Principles for Good Design and a Black Cube

Dieter…

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Dive into the Swiss/European Innovation Scene at Lift Conference in Geneva

Lift conference is one of the…

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Marketing and Innovation Blogs to Follow in 2012

Contrary to popular opinion I don’t think that blogs are dead. I would argue…

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Trendwatching reports on the 12 Crucial Consumer Trends for 2012

Trendwatching, one of the premier…

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Square is reinventing mobile payments, could it make NFC-enabled smartphones obsolete?

Enabling payments everywhere. That’s the goal of Square,…

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If the "paradox of choice" is a myth, which “breakthrough ideas” can you trust?

The "Paradox…

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Hipmunk: A customer experience driven innovation of online flight booking

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Increase Customer Engagement by Leveraging Secret Tricks used in Addictive Computer Games

Businesses have an increasingly difficult time reaching millions…

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Practical ideas for running innovation teams in mature organizations

Making innovation happen in mature organizations is an ongoing challenge….

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Facebook Zero: a business model revolution that could dramatically change the mobile industry

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Understanding Facebook, the FarmVille phenomenon and the future of social gaming

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Only 8% of Internet user know what a browser is, do we have to rethink how we market browser?

The Google Chrome team has published an amazing video where people on the…

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Five Use Cases to Leverage Twitter for your Business

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Bill Buxton on Design & Return on Experience

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The missing value proposition of sustainability

In the following article I want to focus especially on…

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Microsoft envisions the future of work and life in 2019

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Do you want to create a cult brand? Then focus on your tribe and not on your products!

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lift09: A great conference exploring “Where did the future go?”

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Defining Strategic Stretch Goals to Stimulate Innovation in Organizations

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Improve your Brand Authenticity: Explain your Product’s Genesis

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What makes a great computer gaming experience?

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The virtual experience of real-world products – bridging the offline/online gap

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7 Improvements for Google Maps Mobile that will make it the first Mobile Killer Application

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Report: Why advocacy matters to retailers – Insights from five retail segments

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The Tesla Roadster: The Art of turning Green into Red

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Do humans really need location based services?

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The Consumer Buying Circle as a Source for Service Innovation

The sources for remarkable customer experiences are not only great products…

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